Get a quote

United States · Direct-to-consumer body-care brand

A five-product body-care launch for a US direct-to-consumer brand

How a DTC brand of this type builds a compact body-care line — wash, scrub, lotion, butter and oil — around one scent story, starting from small first runs.

Representative project. It shows how a buyer of this type typically works with Mars and what we can supply for a similar inquiry. It is not a record of a named client, and the images are illustrations.

Body-care bottles, tubes and jars with a matching scent story arranged on linen (illustration)
Market
United States
Partner type
Direct-to-consumer body-care brand
Line
Body & Hand range
Categories
Body, hand & foot

01Situation

The situation

A young direct-to-consumer brand wants a body-care range that looks like one family on social media, can launch with modest stock and grow product by product. It needs low minimums, consistent packaging and documents it can use for marketplace listings.

02Approach

What Mars supplies

The line-up, packaging and support a project of this type usually needs.

01

Line-up

Niacinamide body wash, coffee and shea scrub, lactic acid lotion, shea and ceramide butter and a jojoba face-and-body oil from the Body & Hand range.

02

Small first runs

Most formulas start from 50 pieces, so the brand can test five products before committing to the 2,000-piece and 5,000-piece price tiers.

03

One visual family

Matching bottle, tube and jar options with the brand's logo and label languages, approved on one set of digital proofs.

04

Listing documents

MSDS, COA per batch and full INCI lists for marketplace and retailer onboarding.

Founder unpacking a first run of private-label body-care products (illustration)

The line-up

Body & Hand range

  1. Niacinamide Body WashBody wash · MOQ 50 pieces
  2. Coffee & Shea Smoothing Body ScrubScrub · MOQ 50 pieces
  3. Lactic Acid Smoothing Body LotionBody lotion · MOQ 50 pieces
  4. Shea & Ceramide Body ButterBody butter · MOQ 50 pieces

03Timeline

Typical timeline

Indicative only; the dated plan comes with your quotation.

  1. Week 1–2

    Shortlist, samples and scent check

  2. Week 3–4

    Artwork, packaging selection and proofs

  3. Week 5–8

    Production, batch check and shipping

Products used in this project

Browse the full category.

Quote a similar project

Ranges of interest
Or email [email protected]

More projects

All projects